Monday 30 September 2013

Web Scraper Shortcode WordPress Plugin Review

This short post is on the WP-plugin called Web Scraper Shortcode, that enables one to retrieve a portion of a web page or a whole page and insert it directly into a post. This plugin might be used for getting fresh data or images from web pages for your WordPress driven page without even visiting it. More scraping plugins and sowtware you can find in here.

To install it in WordPress go to Plugins -> Add New.
Usage

The plugin scrapes the page content and applies parameters to this scraped page if specified. To use the plugin just insert the

[web-scraper ]

shortcode into the HTML view of the WordPress page where you want to display the excerpts of a page or the whole page. The parameters are as follows:

    url (self explanatory)
    element – the dom navigation element notation, similar to XPath.
    limit – the maximum number of elements to be scraped and inserted if the element notation points to several of them (like elements of the same class).

The use of the plugin is of the dom (Data Object Model) notation, where consecutive dom nodes are stated like node1.node2; for example: element = ‘div.img’. The specific element scrape goes thru ‘#notation’. Example: if you want to scrape several ‘div’ elements of the class ‘red’ (<div class=’red’>…<div>), you need to specify the element attribute this way: element = ‘div#red’.
How to find DOM notation?

But for inexperienced users, how is it possible to find the dom notation of the desired element(s) from the web page? Web Developer Tools are a handy means for this. I would refer you to this paragraph on how to invoke Web Developer Tools in the browser (Google Chrome) and select a single page element to inspect it. As you select it with the ‘loupe’ tool, on the bottom line you’ll see the blue box with the element’s dom notation:


The plugin content

As one who works with web scraping, I was curious about  the means that the plugin uses for scraping. As I looked at the plugin code, it turned out that the plugin acquires a web page through ‘simple_html_dom‘ class:

    require_once(‘simple_html_dom.php’);
    $html = file_get_html($url);
    then the code performs iterations over the designated elements with the set limit

Pitfalls

    Be careful if you put two or more [web-scraper] shortcodes on your website, since downloading other pages will drastically slow the page load speed. Even if you want only a small element, the PHP engine first loads the whole page and then iterates over its elements.
    You need to remember that many pictures on the web are indicated by shortened URLs. So when such an image gets extracted it might be visible to you in this way: , since the URL is shortened and the plugin does not take note of  its base URL.
    The error “Fatal error: Call to a member function find() on a non-object …” will occur if you put this shortcode in a text-overloaded post.

Summary

I’d recommend using this plugin for short posts to be added with other posts’ elements. The use of this plugin is limited though.



Source: http://extract-web-data.com/web-scraper-shortcode-wordpress-plugin-review/

Sunday 29 September 2013

Microsys A1 Website Scraper Review

The A1 scraper by Microsys is a program that is mainly used to scrape websites to extract data in large quantities for later use in webservices. The scraper works to extract text, URLs etc., using multiple Regexes and saving the output into a CSV file. This tool is can be compared with other web harvesting and web scraping services.
How it works
This scraper program works as follows:
Scan mode

    Go to the ScanWebsite tab and enter the site’s URL into the Path subtab.
    Press the ‘Start scan‘ button to cause the crawler to find text, links and other data on this website and cache them.

Important: URLs that you scrape data from have to pass filters defined in both analysis filters and output filters. The defining of those filters can be set at the Analysis filters and Output filters subtabs respectively. They must be set at the website analysis stage (mode).
Extract mode

    Go to the Scraper Options tab
    Enter the Regex(es) into the Regex input area.
    Define the name and path of the output CSV file.
    The scraper automatically finds and extracts the data according to Regex patterns.

The result will be stored in one CSV file for all the given URLs.

There is a need to mention that the set of regular expressions will be run against all the pages scraped.
Some more scraper features

Using the scraper as a website crawler also affords:

    URL filtering.
    Adjustment of the speed of crawling according to service needs rather than server load.

If  you need to extract data from a complex website, just disable Easy mode: out press the  button. A1 Scraper’s full tutorial is available here.
Conclusion

The A1 Scraper is good for mass gathering of URLs, text, etc., with multiple conditions set. However this scraping tool is designed for using only Regex expressions, which can increase the parsing process time greatly.



Source: http://extract-web-data.com/microsys-a1-website-scraper-review/

Friday 27 September 2013

Visual Web Ripper: Using External Input Data Sources

Sometimes it is necessary to use external data sources to provide parameters for the scraping process. For example, you have a database with a bunch of ASINs and you need to scrape all product information for each one of them. As far as Visual Web Ripper is concerned, an input data source can be used to provide a list of input values to a data extraction project. A data extraction project will be run once for each row of input values.

An input data source is normally used in one of these scenarios:

    To provide a list of input values for a web form
    To provide a list of start URLs
    To provide input values for Fixed Value elements
    To provide input values for scripts

Visual Web Ripper supports the following input data sources:

    SQL Server Database
    MySQL Database
    OleDB Database
    CSV File
    Script (A script can be used to provide data from almost any data source)

To see it in action you can download a sample project that uses an input CSV file with Amazon ASIN codes to generate Amazon start URLs and extract some product data. Place both the project file and the input CSV file in the default Visual Web Ripper project folder (My Documents\Visual Web Ripper\Projects).

For further information please look at the manual topic, explaining how to use an input data source to generate start URLs.


Source: http://extract-web-data.com/visual-web-ripper-using-external-input-data-sources/

Thursday 26 September 2013

Using External Input Data in Off-the-shelf Web Scrapers

There is a question I’ve wanted to shed some light upon for a long time already: “What if I need to scrape several URL’s based on data in some external database?“.

For example, recently one of our visitors asked a very good question (thanks, Ed):

    “I have a large list of amazon.com asin. I would like to scrape 10 or so fields for each asin. Is there any web scraping software available that can read each asin from a database and form the destination url to be scraped like http://www.amazon.com/gp/product/{asin} and scrape the data?”

This question impelled me to investigate this matter. I contacted several web scraper developers, and they kindly provided me with detailed answers that allowed me to bring the following summary to your attention:
Visual Web Ripper

An input data source can be used to provide a list of input values to a data extraction project. A data extraction project will be run once for each row of input values. You can find the additional information here.
Web Content Extractor

You can use the -at”filename” command line option to add new URLs from TXT or CSV file:

    WCExtractor.exe projectfile -at”filename” -s

projectfile: the file name of the project (*.wcepr) to open.
filename – the file name of the CSV or TXT file that contains URLs separated by newlines.
-s – starts the extraction process

You can find some options and examples here.
Mozenda

Since Mozenda is cloud-based, the external data needs to be loaded up into the user’s Mozenda account. That data can then be easily used as part of the data extracting process. You can construct URLs, search for strings that match your inputs, or carry through several data fields from an input collection and add data to it as part of your output. The easiest way to get input data from an external source is to use the API to populate data into a Mozenda collection (in the user’s account). You can also input data in the Mozenda web console by importing a .csv file or importing one through our agent building tool.

Once the data is loaded into the cloud, you simply initiate building a Mozenda web agent and refer to that Data list. By using the Load page action and the variable from the inputs, you can construct a URL like http://www.amazon.com/gp/product/%asin%.
Helium Scraper

Here is a video showing how to do this with Helium Scraper:

The video shows how to use the input data as URLs and as search terms. There are many other ways you could use this data, way too many to fit in a video. Also, if you know SQL, you could run a query to get the data directly from an external MS Access database like
SELECT * FROM [MyTable] IN "C:\MyDatabase.mdb"

Note that the database needs to be a “.mdb” file.
WebSundew Data Extractor
Basically this allows using input data from external data sources. This may be CSV, Excel file or a Database (MySQL, MSSQL, etc). Here you can see how to do this in the case of an external file, but you can do it with a database in a similar way (you just need to write an SQL script that returns the necessary data).
In addition to passing URLs from the external sources you can pass other input parameters as well (input fields, for example).
Screen Scraper

Screen Scraper is really designed to be interoperable with all sorts of databases. We have composed a separate article where you can find a tutorial and a sample project about scraping Amazon products based on a list of their ASINs.

Source: http://extract-web-data.com/using-external-input-data-in-off-the-shelf-web-scrapers/

Wednesday 25 September 2013

How to scrape Yellow Pages with ScreenScraper Chrome Extension

Recently I was asked to help with the job of scraping company information from the Yellow Pages website using the ScreenScraper Chrome Extension. After working with this

simple scraper, I decided to create a tutorial on how to use this Google Chrome Extension for scraping pages similar to this one. Hopefully, it will be useful to many of you.
1. Install the Chrome Extension

You can get the extension here. After installation you should see a small monitor icon in the top right corner of your Chrome browser.
2. Open the source page

Let’s open the page from which you want to scrape the company information:

3. Determine the parent element (row)

The first thing you need to do for the scraping is to determine which HTML element will be the parent element. A parent element is the smallest HTML element that contains all

the information items you need to scrape (in our case they are Company Name, Company Address and Contact Phone).  To some extent a parent element defines a data row in the

resulting table.

To determine it, open Google Chrome Developer Tools (by pressing Ctrl+Shift+I), click the magnifying class (at the bottom of the window) and select the parent element on the

page. I selected this one:

As soon as you have selected it, look into the developer tools window and you will see the HTML code related to this element:

As is seen from the highlighted HTML line, you can easily define a parent element by its class: listingInfoAndLogo.
5. Determine the information elements (columns)

After you have learned how to determine the parent element, it should be easy to specify the information elements that contain the information you want to scrape (they

represent columns in the resultant table).

Just do this in the same way that you did it for the parent element -  by selecting it on the page:

and looking at the highlighted HTML code below:
As you can see, the company name is defined by businessName class.
6. Tune the ScreenScraper itself

After all the data elements you want to scrape are found, open the ScreenScraper by clicking the small monitor icon in the top-right corner of your browser. Then do the

following:

    Enter the parent element class name (listingInfoAndLogo in our case) into the Selector field, preceding it with a dot (*see below for why)
    Click the Add Column button
    Enter a field’s name (any) into the Field text box
    Enter the information item class into the Selector text box, preceding it with a dot
    Repeat steps 2-4 for each information item element you want to be scraped

*You need to put a dot before the class name because the ScreenScraper requires element definition in CSS Selector format only (with a dot before it)

After you enter all these definitions you should see the preview of the scraped data at the bottom of the extension’s window:

If the result is satisfactory you can download it in JSON or CSV format by pressing the corresponding button.


Source: http://extract-web-data.com/how-to-scrape-yellow-pages-with-screenscraper-chrome-extension/

A simple way to turn a website into JSON

Recently, while surfing the web I stumbled upon an simple web scraping service named Web Scrape Master. It is a kind of RESTful web service that extracts data from a specified web site and returns it to you in JSON format.
How it works

Though I don’t know what this service may be useful for, I still like its simplicity: all you need to do is to make an HTTP GET request, passing all necessary parameters in the query string:
http://webscrapemaster.com/api/?url={url}&xpath={xpath}&attr={attr}&callback={callback}

    url  - the URL of the website you want to scrape
    xpath – xpath determining the data you need to extract
    attr - attribute the name you need to get the value of (optional)
    callback - JSON callback function (optional)

For example, for the following request to our testing ground:

http://webscrapemaster.com/api/?url=http://testing-ground.extract-web-data.com/blocks&xpath=//div[@id=case1]/div[1]/span[1]/div

You will get the following response:

[{"text":"<div class='name'>Dell Latitude D610-1.73 Laptop Wireless Computer</div>","attrs":{"class":"name"}}]
Visual Web Scraper

Also, this service offers a special visual tool for building such requests. All you need to do is to enter the URL of the website and click to the element you need to scrape:
Visual Web Scraper
Conclusion

Though I understand that the developer of this service is attempting to create a simple web scraping service, it is still hard to imagine where it can be useful. The task that the service does can be easily accomplished by means of any language.

Probably if you already have software receiving JSON from the web, and you want to feed it with data from some website, then you may find this service useful. The other possible application is to hide your IP when you do web scraping. If you have other ideas, it would be great if you shared them with us.



Source: http://extract-web-data.com/a-simple-way-to-turn-a-website-into-json/

Tuesday 24 September 2013

Selenium IDE and Web Scraping

Selenium is a browser automation framework that includes IDE, Remote Control server and bindings of various flavors including Java, .Net, Ruby, Python and other. In this post we touch on the basic structure of the framework and its application to  Web Scraping.
What is Selenium IDE


Selenium IDE is an integrated development environment for Selenium scripts. It is implemented as a Firefox plugin, and it allows recording browsers’ interactions in order to edit them. This works well for software tests, composing and debugging. The Selenium Remote Control is a server specific for a particular environment; it causes custom scripts to be implemented for controlled browsers. Selenium deploys on Windows, Linux, and iOS. How various Selenium components are supported with major browsers read here.
What does Selenium do and Web Scraping

Basically Selenium automates browsers. This ability is no doubt to be applied to web scraping. Since browsers (and Selenium) support JavaScript, jQuery and other methods working with dynamic content why not use this mix for benefit in web scraping, rather than to try to catch Ajax events with plain code? The second reason for this kind of scrape automation is browser-fasion data access (though today this is emulated with most libraries).

Yes, Selenium works to automate browsers, but how to control Selenium from a custom script to automate a browser for web scraping? There are Selenium PHP and other language libraries (bindings) providing for scripts to call and use Selenium. It is possible to write Selenium clients (using the libraries) in almost any language we prefer, for example Perl, Python, Java, PHP etc. Those libraries (API), along with a server, the Java written server that invokes browsers for actions, constitute the Selenum RC (Remote Control). Remote Control automatically loads the Selenium Core into the browser to control it. For more details in Selenium components refer to here.



A tough scrape task for programmer

“…cURL is good, but it is very basic.  I need to handle everything manually; I am creating HTTP requests by hand.
This gets difficult – I need to do a lot of work to make sure that the requests that I send are exactly the same as the requests that a browser would
send, both for my sake and for the website’s sake. (For my sake
because I want to get the right data, and for the website’s sake
because I don’t want to cause error messages or other problems on their site because I sent a bad request that messed with their web application).  And if there is any important javascript, I need to imitate it with PHP.
It would be a great benefit to me to be able to control a browser like Firefox with my code. It would solve all my problems regarding the emulation of a real browser…
it seems that Selenium will allow me to do this…” -Ryan S

Yes, that’s what we will consider below.
Scrape with Selenium

In order to create scripts that interact with the Selenium Server (Selenium RC, Selenium Remote Webdriver) or create local Selenium WebDriver script, there is the need to make use of language-specific client drivers (also called Formatters, they are included in the selenium-ide-1.10.0.xpi package). The Selenium servers, drivers and bindings are available at Selenium download page.
The basic recipe for scrape with Selenium:

    Use Chrome or Firefox browsers
    Get Firebug or Chrome Dev Tools (Cntl+Shift+I) in action.
    Install requirements (Remote control or WebDriver, libraries and other)
    Selenium IDE : Record a ‘test’ run thru a site, adding some assertions.
    Export as a Python (other language) script.
    Edit it (loops, data extraction, db input/output)
    Run script for the Remote Control

The short intro Slides for the scraping of tough websites with Python & Selenium are here (as Google Docs slides) and here (Slide Share).
Selenium components for Firefox installation guide

For how to install the Selenium IDE to Firefox see  here starting at slide 21. The Selenium Core and Remote Control installation instructions are there too.
Extracting for dynamic content using jQuery/JavaScript with Selenium

One programmer is doing a similar thing …

1. launch a selenium RC (remote control) server
2. load a page
3. inject the jQuery script
4. select the interested contents using jQuery/JavaScript
5. send back to the PHP client using JSON.

He particularly finds it quite easy and convenient to use jQuery for
screen scraping, rather than using PHP/XPath.
Conclusion

The Selenium IDE is the popular tool for browser automation, mostly for its software testing application, yet also in that Web Scraping techniques for tough dynamic websites may be implemented with IDE along with the Selenium Remote Control server. These are the basic steps for it:

    Record the ‘test‘ browser behavior in IDE and export it as the custom programming language script
    Formatted language script runs on the Remote Control server that forces browser to send HTTP requests and then script catches the Ajax powered responses to extract content.

Selenium based Web Scraping is an easy task for small scale projects, but it consumes a lot of memory resources, since for each request it will launch a new browser instance.



Source: http://extract-web-data.com/selenium-ide-and-web-scraping/

Monday 23 September 2013

PDF Scraping - Make Your Files Easily Accessible

What do you mean by PDF Scraping?

PDF Scraping refers to the process of mechanically sorting of information. This information is displayed on the Internet on PDF file and other such documents. The main purpose of this process is to assimilate the desired information into spreadsheets and databases. This process retrieves information from the PDF files and it is done with the help of various tools. It does not violate copyright laws. It retrieves information or contents from the files displayed on the World Wide Web.

Why does most of the information displayed on Internet in PDF format?

Many entrepreneurs are exhibiting their company information on their website in the form of PDF files. These PDF files are secure and portable in nature. A user can have access to this format on any type of system with different configuration. These files are also secure as they have less chances of getting infected from computer virus. The format of PDF files also remains intact on viewing the document. Due to the advantages of PDF document many entrepreneurs display their information on PDF files.

How to use the process of PDF Scraping?

There are various ways to retrieve vital information from the PDF files. PDF Scraping is one of such effective techniques. Information can be saved in PDF format either in the form of text or image. You can use many tools to extract information from such files. The textual information can be retrieved from Adobe's own computer program. You can deploy special tools to extract information from the PDF image files. After the tool finishes scraping the document a user can scan the document searching for desired information. You can then select the information that you want and save it any database or any other file. There are many tools available that can personalize the information that you select. These tools can save the selected data the way you desire. To make the documents in PDF document, use Word to PDF converter software.

What is the importance of PDF Scraping?

The process of PDF Scraping saves plenty of time and energy of a user in collecting vital information from PDF files on the Internet. It reduces the workload of a computer user. This process enables you to concentrate on creating documents like newsletters, contracts, invoices and much more. You can create numerous types of documents easily and swiftly.

Wilet Ritz is an internet expert that suggests the importance of having the most excellent and valuable software for computers. He gives you tips on how to purchase economical, consistent and excellence software for Word to PDF & PDF converter conversion purpose.




Source: http://ezinearticles.com/?PDF-Scraping---Make-Your-Files-Easily-Accessible&id=3211584

Sunday 22 September 2013

Digging Up Dollars With Data Mining - An Executive's Guide

Introduction

Traditionally, organizations use data tactically - to manage operations. For a competitive edge, strong organizations use data strategically - to expand the business, to improve profitability, to reduce costs, and to market more effectively. Data mining (DM) creates information assets that an organization can leverage to achieve these strategic objectives.

In this article, we address some of the key questions executives have about data mining. These include:

    What is data mining?
    What can it do for my organization?
    How can my organization get started?

Business Definition of Data Mining

Data mining is a new component in an enterprise's decision support system (DSS) architecture. It complements and interlocks with other DSS capabilities such as query and reporting, on-line analytical processing (OLAP), data visualization, and traditional statistical analysis. These other DSS technologies are generally retrospective. They provide reports, tables, and graphs of what happened in the past. A user who knows what she's looking for can answer specific questions like: "How many new accounts were opened in the Midwest region last quarter," "Which stores had the largest change in revenues compared to the same month last year," or "Did we meet our goal of a ten-percent increase in holiday sales?"

We define data mining as "the data-driven discovery and modeling of hidden patterns in large volumes of data." Data mining differs from the retrospective technologies above because it produces models - models that capture and represent the hidden patterns in the data. With it, a user can discover patterns and build models automatically, without knowing exactly what she's looking for. The models are both descriptive and prospective. They address why things happened and what is likely to happen next. A user can pose "what-if" questions to a data-mining model that can not be queried directly from the database or warehouse. Examples include: "What is the expected lifetime value of every customer account," "Which customers are likely to open a money market account," or "Will this customer cancel our service if we introduce fees?"

The information technologies associated with DM are neural networks, genetic algorithms, fuzzy logic, and rule induction. It is outside the scope of this article to elaborate on all of these technologies. Instead, we will focus on business needs and how data mining solutions for these needs can translate into dollars.

Mapping Business Needs to Solutions and Profits

What can data mining do for your organization? In the introduction, we described several strategic opportunities for an organization to use data for advantage: business expansion, profitability, cost reduction, and sales and marketing. Let's consider these opportunities very concretely through several examples where companies successfully applied DM.

Expanding your business: Keystone Financial of Williamsport, PA, wanted to expand their customer base and attract new accounts through a LoanCheck offer. To initiate a loan, a recipient just had to go to a Keystone branch and cash the LoanCheck. Keystone introduced the $5000 LoanCheck by mailing a promotion to existing customers.

The Keystone database tracks about 300 characteristics for each customer. These characteristics include whether the person had already opened loans in the past two years, the number of active credit cards, the balance levels on those cards, and finally whether or not they responded to the $5000 LoanCheck offer. Keystone used data mining to sift through the 300 customer characteristics, find the most significant ones, and build a model of response to the LoanCheck offer. Then, they applied the model to a list of 400,000 prospects obtained from a credit bureau.

By selectively mailing to the best-rated prospects determined by the DM model, Keystone generated $1.6M in additional net income from 12,000 new customers.

Reducing costs: Empire Blue Cross/Blue Shield is New York State's largest health insurer. To compete with other healthcare companies, Empire must provide quality service and minimize costs. Attacking costs in the form of fraud and abuse is a cornerstone of Empire's strategy, and it requires considerable investigative skill as well as sophisticated information technology.

The latter includes a data mining application that profiles each physician in the Empire network based on patient claim records in their database. From the profile, the application detects subtle deviations in physician behavior relative to her/his peer group. These deviations are reported to fraud investigators as a "suspicion index." A physician who performs a high number of procedures per visit, charges 40% more per patient, or sees many patients on the weekend would be flagged immediately from the suspicion index score.

What has this DM effort returned to Empire? In the first three years, they realized fraud-and-abuse savings of $29M, $36M, and $39M respectively.

Improving sales effectiveness and profitability: Pharmaceutical sales representatives have a broad assortment of tools for promoting products to physicians. These tools include clinical literature, product samples, dinner meetings, teleconferences, golf outings, and more. Knowing which promotions will be most effective with which doctors is extremely valuable since wrong decisions can cost the company hundreds of dollars for the sales call and even more in lost revenue.

The reps for a large pharmaceutical company collectively make tens of thousands of sales calls. One drug maker linked six months of promotional activity with corresponding sales figures in a database, which they then used to build a predictive model for each doctor. The data-mining models revealed, for instance, that among six different promotional alternatives, only two had a significant impact on the prescribing behavior of physicians. Using all the knowledge embedded in the data-mining models, the promotional mix for each doctor was customized to maximize ROI.

Although this new program was rolled out just recently, early responses indicate that the drug maker will exceed the $1.4M sales increase originally projected. Given that this increase is generated with no new promotional spending, profits are expected to increase by a similar amount.

Looking back at this set of examples, we must ask, "Why was data mining necessary?" For Keystone, response to the loan offer did not exist in the new credit bureau database of 400,000 potential customers. The model predicted the response given the other available customer characteristics. For Empire, the suspicion index quantified the differences between physician practices and peer (model) behavior. Appropriate physician behavior was a multi-variable aggregate produced by data mining - once again, not available in the database. For the drug maker, the promotion and sales databases contained the historical record of activity. An automated data mining method was necessary to model each doctor and determine the best combination of promotions to increase future sales.

Getting Started

In each case presented above, data mining yielded significant benefits to the business. Some were top-line results that increased revenues or expanded the customer base. Others were bottom-line improvements resulting from cost-savings and enhanced productivity. The natural next question is, "How can my organization get started and begin to realize the competitive advantages of DM?"

In our experience, pilot projects are the most successful vehicles for introducing data mining. A pilot project is a short, well-planned effort to bring DM into an organization. Good pilot projects focus on one very specific business need, and they involve business users up front and throughout the project. The duration of a typical pilot project is one to three months, and it generally requires 4 to 10 people part-time.

The role of the executive in such pilot projects is two-pronged. At the outset, the executive participates in setting the strategic goals and objectives for the project. During the project and prior to roll out, the executive takes part by supervising the measurement and evaluation of results. Lack of executive sponsorship and failure to involve business users are two primary reasons DM initiatives stall or fall short.

In reading this article, perhaps you've developed a vision and want to proceed - to address a pressing business problem by sponsoring a data mining pilot project. Twisting the old adage, we say "just because you should doesn't mean you can." Be aware that a capability assessment needs to be an integral component of a DM pilot project. The assessment takes a critical look at data and data access, personnel and their skills, equipment, and software. Organizations typically underestimate the impact of data mining (and information technology in general) on their people, their processes, and their corporate culture. The pilot project provides a relatively high-reward, low-cost, and low-risk opportunity to quantify the potential impact of DM.

Another stumbling block for an organization is deciding to defer any data mining activity until a data warehouse is built. Our experience indicates that, oftentimes, DM could and should come first. The purpose of the data warehouse is to provide users the opportunity to study customer and market behavior both retrospectively and prospectively. A data mining pilot project can provide important insight into the fields and aggregates that need to be designed into the warehouse to make it really valuable. Further, the cost savings or revenue generation provided by DM can provide bootstrap funding for a data warehouse or related initiatives.

Recapping, in this article we addressed the key questions executives have about data mining - what it is, what the benefits are, and how to get started. Armed with this knowledge, begin with a pilot project. From there, you can continue building the data mining capability in your organization; to expand your business, improve profitability, reduce costs, and market your products more effectively.




Source: http://ezinearticles.com/?Digging-Up-Dollars-With-Data-Mining---An-Executives-Guide&id=6052872

Friday 20 September 2013

Outsource Your Work To Data Entry Services To Convert Your Paperwork To An Electronic Format

Among the many services that are outsourced, data entry services are much in demand. While the job profile might seem simple it does in fact require a certain degree of exactness and an eye for detail. Maintaining and handling the client confidentiality is also very important. Data needs to be processed and the first step is always entering the information in the system. An operator needs to be careful while entering information in the system as often this data is used to collate data and for statistical reports and is also the foundation for all the information on the company. These services include much more than just basic information in this technology driven age. An operator today has projects that require Image entry, card Entry, legal document's entry, medical claim entry, entry for online survey forms, online indexing, copying, pasting and sorting of data etc.

A Data entry operator is competent at handling online as well as offline data and even to excel. Specialized services like Image editing, image clipping and cropping services are also available with this service. BPO companies offer these services at very cost effective rates and the work is processed 24x7 ensuring that the work is constantly auctioned. Many data sensitive projects are also completed even in a 24 hour. There are many online services to choose from and each specializes in various features with ample industry experience. These services use the latest technology to ensure that paperwork is processed in the shorted possible time and is converted into electronic data that is easier to store.

A professional service must be able to offer the following features like data conversion and even storage, effective management of databases and an adherence to turnaround times, 100% accuracy of the data entered, 24x7 webs and phone support, a secure and accurate data capture, data extraction and data processing and importantly a cost effective solution for quality data services. A professional company will also ensure that there is a Quality Assurance department monitoring the quality of the work being handled with relevant feedback to both the client and to the operator.

Before deciding on outsourcing your work to a data entry service ensures that the company is known for its reliability and quality. A company that offers data backup is also a good option as it will take care of all the paperwork while forwarding the converted electronic data back. This paperwork could be extracted in the case of a claim or any legal requirement. There are many BPO companies online advertising their services, browse through their features and find one that suits your requirements.

The writer is a Data entry service provider who specializes as data entry operator. Inquire for a free quote for data entry services. If you want services as data entry operators or data entry for your organizations. We are able to provide data entry services at affordable low cost.




Source: http://ezinearticles.com/?Outsource-Your-Work-To-Data-Entry-Services-To-Convert-Your-Paperwork-To-An-Electronic-Format&id=7270797

Thursday 19 September 2013

Data Mining and Its Impact on Business

Today, businesses are collecting more information that is available in a variety of formats. This includes: operational data, sales reports, customer data, inventory lists, forecast data, etc. In order to effectively manage and grow the business, all of the data gathered requires effective management and analysis. One such way of controlling the vast amount of information flow is a process called Data Mining.

Data mining is the process of taking a large amount of data and analyzing it from a variety of angles and putting into a format that makes it useful information to help a business improve operations, reduce costs, boost revenue, and make better business decisions. Today, effective data mining software has developed to help a business to collect and analyze useful information.

This process allows a business to collect data from a variety of sources, analyze the data using software, load the information into a database, store the information, and provide analyzed data in a useful format such as a report, table, or graph. As it relates to business analysis and business forecasting, the information analyzed is classified to determine important patterns and relationships. The idea is to identify relationships, patterns, and correlations from a broad number of different angles from a large database. These kinds of software and techniques allow a business easy access to a much simpler process which makes it more lucrative.

Data mining works allows a company to use the information to maintain competitiveness in a highly competitive business world. For instance, a company may be collecting a large volume of information from various regions of the country such as a consumer national survey. The software can compile the mined data, categorize it, and analyze it, to reveal a host of useful information that a marketer can use for marketing strategies. The outcome of the process should be an effective business analysis that allows a company to fully understand the information in order to make accurate business decisions that contributes to the success of the business. An example of a very effective use of data mining is acquiring a large amount of grocery store scanner data and analyzing it for market research. Data mining software allows for statistical analysis, data processing, and categorization, which all helps achieve accurate results.

It is mostly used by businesses with a strong emphasis on consumer information such shopping habits, financial analysis, marketing assessments...etc. It allows a business to determine key factors such as demographics, product positioning, competition, pricing, customer satisfaction, sales, and business expenditures. The result is the business is able to streamline its operations, develop effective marketing plans, and generate more sales. The overall impact is an increase in revenue and increased profitability.

For retailers, this process allows them to use of sales transactions to develop targeted marketing campaigns based on their customers shopping habits. Today, mining applications and software are available on all system sizes and platforms. For instance, the more information that has to be gathered and processed, the bigger the database. As well, the type of software a business will use depends on how complicated the data mining project. The more multifaceted the queries and the more queries performed, the more powerful system will be needed.

When a business harnesses the power of this system, they are able to gain important knowledge that will help them not only develop effective marketing strategies leading to better business decisions, but it will help identify future trends in their particular industry. Data mining has become an essential tool to help businesses gain a competitive edge.

Managing your organization well is critical - by using data mining software and being on top of performance management systems, you can ensure that your organization's information technology is up to par!




Source: http://ezinearticles.com/?Data-Mining-and-Its-Impact-on-Business&id=4528755

Wednesday 18 September 2013

Data Entry Outsourcing Eases Handling of Your Business

Running a business of any kind successfully is not an easy task and as a business owner one must put in lots of effort in this direction. There are different aspects of a business which one needs to monitor constantly and see how the business is doing actually. Data entry is one such aspects of any business that needs to be handled properly for making your business a successful venture. There are many other aspects and each component has its own importance, so being a business owner it is your prerogative to decide which ones are on priority for your business. Often it is not possible on the part of the business owner to take care of all aspects of business as he does not have professional qualifications to do so. So in such a scenario outsourcing is an option that can be adopted to take care of this.

Data entry outsourcing is one aspect of a business which is undertaken on a huge scale by several companies. Global statistics on outsourcing indicate that the process is one the rise and many companies have been immensely benefited by this. One of the main reasons why this has become such a common phenomenon is the fact that the services are available from highly qualified professionals at a very low cost. Data entry services provided by outsourcing companies offer various services under this. So it does not matter what type of data entry services you require, everything will be taken care of by these outsourcing service providing companies.

Having records of a business in the correct manner is very important if one wants to make their business a success. The need for data entry in organizations is on a daily basis and if done on time, one can actually manage all the records in just the correct way. So it may be that you may require the services of the professionals who work for data entry outsourcing daily, weekly or on a monthly basis. This depends on the kind of business you are running and you have to decide what type of data entry outsourcings services you want to have for your business. Today maintaining all the records of company through data entry services manually is apse. In fact with the huge amount of data and other information which any business possesses this is not at all possible.

While you are seeking an outsourcing company to help you out in taking care of this work, you have to be careful about certain aspects. You will be handing over certain important elements of your business to an outside party to a third party, so you need to find out the credentials of the company. Make sure that you get the work done from a reputed company and do not fall prey to the hands of any fake company that are operating in the market. The business is your and it's your responsibility to ensure that you hire the services of the best firm to handle your data entry outsourcing work.




Source: http://ezinearticles.com/?Data-Entry-Outsourcing-Eases-Handling-of-Your-Business&id=566609

Tuesday 17 September 2013

Limitations and Challenges in Effective Web Data Mining

Web data mining and data collection is critical process for many business and market research firms today. Conventional Web data mining techniques involve search engines like Google, Yahoo, AOL, etc and keyword, directory and topic-based searches. Since the Web's existing structure cannot provide high-quality, definite and intelligent information, systematic web data mining may help you get desired business intelligence and relevant data.

Factors that affect the effectiveness of keyword-based searches include:
• Use of general or broad keywords on search engines result in millions of web pages, many of which are totally irrelevant.
• Similar or multi-variant keyword semantics my return ambiguous results. For an instant word panther could be an animal, sports accessory or movie name.
• It is quite possible that you may miss many highly relevant web pages that do not directly include the searched keyword.

The most important factor that prohibits deep web access is the effectiveness of search engine crawlers. Modern search engine crawlers or bot can not access the entire web due to bandwidth limitations. There are thousands of internet databases that can offer high-quality, editor scanned and well-maintained information, but are not accessed by the crawlers.

Almost all search engines have limited options for keyword query combination. For example Google and Yahoo provide option like phrase match or exact match to limit search results. It demands for more efforts and time to get most relevant information. Since human behavior and choices change over time, a web page needs to be updated more frequently to reflect these trends. Also, there is limited space for multi-dimensional web data mining since existing information search rely heavily on keyword-based indices, not the real data.

Above mentioned limitations and challenges have resulted in a quest for efficiently and effectively discover and use Web resources. Send us any of your queries regarding Web Data mining processes to explore the topic in more detail.




Source: http://ezinearticles.com/?Limitations-and-Challenges-in-Effective-Web-Data-Mining&id=5012994

Monday 16 September 2013

How the Content For Your Website Can Bring Your Business Success Or Failure

HAVING LARGE RSS FEEDS ON YOUR SITE CAN LEAD TO GOOGLE BLACKLISTING
While RSS feeds are all the rage on many blog sites these days, if you are thinking of including another site's articles and daily blog text in your content for your website, stop thinking that way right now. This is called "scraping" and it is illegal in every sense of the word. Stealing full content from somebody else's site is not only plagiarism, it is just plain unethical as well.

Google will not blink once as it bans your site permanently from its search engine pages, and that is just the start. No one will want to do business with you and you will be seen forever as an internet charlatan just looking for a quick buck, the worst kind of internet scum. It's much better to just start writing as many content-heavy articles as you possibly can for your site. If you aren't able to write worth a lick, pay a professional who can. You're much better off in the long run.

CREATE YOUR OWN CONTENT FOR YOUR WEBSITE IF AT ALL POSSIBLE
Even if you are not a professional writer, you should be able to find some starving writers out in the internet world who will write you a few blogs or informative articles that you are looking for at a minimal fee. Just make sure that the articles the writer creates for you are exclusive to your site only. There are many other article sites such as Ezine.com that will let you use their sites for free, so why pay for something that would cost you nothing otherwise?

When you submit the articles you have written to other article directories, you have to include your web site's URL address at the bottom of all of your articles or else the time and effort you have put into writing them will go for nothing. You will soon become an expert in your field the more you write about one or more subjects over and over again, and soon you will have a fan base of rabid readers just itching to see what the next informative article you have written is all about.

START WRITING JUST ONE SMALL ARTICLE TO INCLUDE IN THE CONTENT FOR YOUR WEBSITE FIRST
If you have a niche subject that you are just dying to start writing, that would be a great first step in attempting to accumulate at least fifty articles to embed in your website that will leave you with ultimate online success. You probably already have at your fingertips a variety of tips, hints and tricks related to your niche subject, so why not start writing about that topic immediately?

After you have finished that first 500-word article, the next one will be much easier to complete. If you also start including bold headlines and sub-headers before starting your next paragraph, you will see for yourself that you are much closer to becoming a professional writer than ever before. By including a list of important steps in take in a tutorial-type of article, you can easily reign in your web visitors to read your content-heavy article because you have just made it a lot more user-friendly when you give them numbers and points to follow in an easy-to-read format.

SOME DIFFERENT TECHNIQUES TO TURN THIRD-PARTY ARTICLES INTO SOMETHING UNIQUE TO YOUR OWN CONTENT FOR YOUR WEBSITE
Third-party articles are just content that article submission sites will allow you to link to your web pages. If you can write a decent and unique introduction to these articles that you are including in your own web pages, you will then put your own individual stamp on these articles, thus giving a different perspective on the article content that you did not write yourself.

You can also add new comments to the article at the conclusion that might include hyper-links to other articles on your web pages. This technique will not only add your personal touch to the article you never wrote, it will also give your web visitor a better in-depth understanding of the article's subject matter. Your website will thrive when you have developed all of these unique ways to build great content to your website.

If you are looking for a consumer electronics writer that can help bring in thousands of new web viewers to your own website, go to http://www.RobertRMead.com to contact Rob and tell him what type of article you'd like him to write for your site. You will not be disappointed.




Source: http://ezinearticles.com/?How-the-Content-For-Your-Website-Can-Bring-Your-Business-Success-Or-Failure&id=652526

Sunday 15 September 2013

Professional Data Entry Services - Ensure Maximum Security for Data

Though a lot of people have concerns about it, professional data entry services can actually ensure maximum security for your data. This is in addition to the quality and cost benefits that outsourcing provides anyway. The precautionary measures for data protection would begin from the time you provide your documents/files for entry to the service provider till completion of the project and delivery of the final output to you. Whether performed onshore or offshore, the security measures are stringent and effective. You only have to make sure you outsource to the right service provider. Making use of the free trials offered by different business process outsourcing companies would help you choose right.

BPO Company Measures for Data Protection and Confidentiality

• Data Remains on Central Servers - The company would ensure that all data remains on the central servers and also that all processing is done only on these servers. No text or images would leave the servers. The company's data entry operators cannot download or print any of this data.

• Original Documents Are Not Circulated - The source files or documents (hard copies) which you give to the service provider is not distributed as such to their staff. This source material is scanned with the help of high speed document scanners. The data would be keyed from scanned images or extracted utilizing text recognition techniques.

• Source Documents Safely Disposed Of - After use, your source documents would be disposed of in a secure manner. Whenever necessary, the BPO company would get assistance from a certified document destruction company. Such measures would keep your sensitive documents from falling into the hands of unauthorized personnel.

• Confidentiality - All staff would be required to sign confidentiality agreements. They would also be apprised of information protection policies that they would have to abide by. In addition, the different projects of various clients would be handled in segregated areas.

• Security Checks - Surprise security checks would be carried out to ensure that there is adherence to data security requirements when performing data entry services.

• IT Security - All computers used for the project would be password protected. These computers would additionally be provided with international quality anti-virus protection and advanced firewalls. The anti-virus software would be updated promptly.

• Backup - Regular backups would be done of information stored in the system. The backup data would be locked away securely.

• Other Measures - Other advanced measures that would be taken for information protection include maintenance of a material and personnel movement register, firewalls and intrusion detection, 24/7 security manning the company's premises, and 256 bit AES encryption.

Take Full Advantage of It

Take advantage of professional data entry services and ensure maximum security for your data. When considering a particular company to outsource to, do ask them about their security measures in addition to their pricing and turnaround.

Managed Outsource Solutions (MOS), a US based data entry company provides a wide range of affordable data entry services.




Source: http://ezinearticles.com/?Professional-Data-Entry-Services---Ensure-Maximum-Security-for-Data&id=6961870

Friday 13 September 2013

Basics of Online Web Research, Web Mining & Data Extraction Services

The evolution of the World Wide Web and Search engines has brought the abundant and ever growing pile of data and information on our finger tips. It has now become a popular and important resource for doing information research and analysis.

Today, Web research services are becoming more and more complicated. It involves various factors such as business intelligence and web interaction to deliver desired results.

Web Researchers can retrieve web data using search engines (keyword queries) or browsing specific web resources. However, these methods are not effective. Keyword search gives a large chunk of irrelevant data. Since each webpage contains several outbound links it is difficult to extract data by browsing too.

Web mining is classified into web content mining, web usage mining and web structure mining. Content mining focuses on the search and retrieval of information from web. Usage mining extract and analyzes user behavior. Structure mining deals with the structure of hyperlinks.

Web mining services can be divided into three subtasks:

Information Retrieval (IR): The purpose of this subtask is to automatically find all relevant information and filter out irrelevant ones. It uses various Search engines such as Google, Yahoo, MSN, etc and other resources to find the required information.

Generalization: The goal of this subtask is to explore users' interest using data extraction methods such as clustering and association rules. Since web data are dynamic and inaccurate, it is difficult to apply traditional data mining techniques directly on the raw data.

Data Validation (DV): It tries to uncover knowledge from the data provided by former tasks. Researcher can test various models, simulate them and finally validate given web information for consistency.



Source: http://ezinearticles.com/?Basics-of-Online-Web-Research,-Web-Mining-and-Data-Extraction-Services&id=4511101

Thursday 12 September 2013

What is Data Mining?

Data mining is the process in which there is analysis of data forming different angles and perspectives and summarizing the same data into the relevant information. This kind of information could be utilized to increase the revenue, cutting the costs or both.

Software is mainly used for analyzing data and also assists in accumulation of data for the different sources and categorize and summarize the given data into some useful form.

Though the data mining is new term, the software used for mining the data was previously used. With the constant upgradations of the software and the processing power, the market tools, data mining software has increased in its accuracy. Formerly, this data mining was widely used by the businessmen for the market research and the analysis. There were few companies that used the computers to examine through the column of the supermarket data.

The data mining is the technique of running the data through the sophisticated algorithms for discovering the meaningful correlations and patterns that would have otherwise remained hidden. It is very helpful, since it aids in understanding the techniques and methods of business and you can accordingly apply your own intelligence fitting in the current market trend. Even the future performances get enhanced by the predictive analysis.

Business Intelligence operations occur in the background. Users of the mining operation can just see the end result. The users are in apposition to get the results through the mails and can also go through the recommendation through web pages and emails.

The data mining process indicates the invention of trends and tactics. The moment you discover and understand the market trends, you have the knowledge of which article is sold more and which article is sold with the other one. This kind of tend has an enormous impact on business organization. In this manner, the business gets enhanced as the market gets analyzed in a perfect manner. Due to these correlations, the performance of business organization increases to a lot of extent.

Mining gives a chance or opportunity to enhance the future performance of the business organization. There is a common philosophical phrase that, 'he who does not learn from the history is destined to repeat the same'. Therefore, if these predictions are done with the help and assistance of the historical information (data), then you can get sufficient data for improvising the products of the business organization.

Mining enables the embedding of the recommendations in the applications. Simple summary statements and the proposals can be displayed within the operational applications. Data mining also needs powerful machines. The algorithms might be applied to a Java or a Dataset code for using the same. Data mining is very useful for knowing the trends and making future predictions based on the predictive analysis. It also helps in cost cutting and increase in the revenue of the business organization

This article is part of Expertstown. You can visit Experts Town's Business Intelligence Blog for more information.



Source: http://ezinearticles.com/?What-is-Data-Mining?&id=3816784

Wednesday 11 September 2013

An Easy Way For Data Extraction

There are so many data scraping tools are available in internet. With these tools you can you download large amount of data without any stress. From the past decade, the internet revolution has made the entire world as an information center. You can obtain any type of information from the internet. However, if you want any particular information on one task, you need search more websites. If you are interested in download all the information from the websites, you need to copy the information and pate in your documents. It seems a little bit hectic work for everyone. With these scraping tools, you can save your time, money and it reduces manual work.

The Web data extraction tool will extract the data from the HTML pages of the different websites and compares the data. Every day, there are so many websites are hosting in internet. It is not possible to see all the websites in a single day. With these data mining tool, you are able to view all the web pages in internet. If you are using a wide range of applications, these scraping tools are very much useful to you.

The data extraction software tool is used to compare the structured data in internet. There are so many search engines in internet will help you to find a website on a particular issue. The data in different sites is appears in different styles. This scraping expert will help you to compare the date in different site and structures the data for records.

And the web crawler software tool is used to index the web pages in the internet; it will move the data from internet to your hard disk. With this work, you can browse the internet much faster when connected. And the important use of this tool is if you are trying to download the data from internet in off peak hours. It will take a lot of time to download. However, with this tool you can download any data from internet at fast rate.There is another tool for business person is called email extractor. With this toll, you can easily target the customers email addresses. You can send advertisement for your product to the targeted customers at any time. This the best tool to find the database of the customers.

However, there are some more scraping tolls are available in internet. And also some of esteemed websites are providing the information about these tools. You download these tools by paying a nominal amount.

Maulik Jyotishi is the owner of scrapping expert website a company which specializes in web spider and data collection from web pages.




Source: http://ezinearticles.com/?An-Easy-Way-For-Data-Extraction&id=3517104

Monday 9 September 2013

Data Entry Services Are Meant To Ease Your Workload

Data entry services provided by the firms are growing very rapidly with a huge demand. It may sound that data entry is a simple task to do but it is not so simple and plays an important role in running a successful business. We all know that data and information related to any company is very crucial for them. Data are priceless for any firm, no-matter they are small or big. The companies provide you highly customized business solutions depending on your requirement.

The companies also provide various range of services for all kinds of textual data capturing from printed matter, manuscripts, and even web research. Very advanced technologies are used to convert large quantities of paper work and image based task to electronic data that is usable in database and in the management system. Any kind of data is very essential for an organization whether it is manual or electronic.

There are many companies that provide highly accurate data entry services with complete confidentiality and high level of accuracy. These services are undertaken by banks, retail organizations, medical research facilities, universities, insurance companies, newspapers, large corporate enterprises, direct marketing and database marketing firms, school and trade associations to make their organization a successful and profitable enterprise.

Outsourcing is a business strategy which is highly being used by businesses to take care of the data entry services. In fact, the process of outsourcing has made things simpler for business owners and the businesses are running successfully. The companies that are involved in outsourcing work do provide these services efficiently to those firms who are burdened with heavy workload. If you are running a business of your own and want to manage it properly and run smoothly, then all you need to do is to hire data entry services.

Availing the benefits of outsourcing works in the form of data entry services can prove tremendous for your company. If you outsource your extra burden of work to a company then in such case, you can make growth plans and strategies for your organization. The companies will console you about the high quality of services and the accuracy they provide for the business that needs data to be extracted from any source.

Data entry services is an information technology enabled services that provides you wide range of services. The professionals working for you are trained and extremely talented who are ready to provide you high end services with full dedication. Since, you are spending money for this, so you must take the best services and choose those companies who can cater to your needs according to you.

Data entry services is not a complex application but it's extremely time taking and this the main reason for a company that hires this service so that they can save their time and money. Every business has many more things to consider for their growth prospects and for this reason they don't want to waste their time and money in such stuffs. The professionals are especially trained according to the requirement of the work depending on how critical the work is. Hiring for this service is definitely a wise decision for your business prospects. These types of services will surely help you to make big profits in the business. The strategy and techniques applied to any business is the key to success.



Source: http://ezinearticles.com/?Data-Entry-Services-Are-Meant-To-Ease-Your-Workload&id=538877

Sunday 8 September 2013

Data Recovery Service

Data recovery service is a very common line of work nowadays as the use of electronic data storage media increases. Nearly every electronic gadget has some sort of memory that gets written to and therefore could become damaged or corrupt.

As data storage use increases, you can imagine that the data recovery service business niche would boom. Services are currently offered on nearly every data storage type you can imagine; examples of this are;

Hard drives, RAID, laptop, tape, flash drive, DVD, CD, Zip or Jazz drives.

It seems that you can't back stuff up enough! You could have your Home PC backed up to your laptop which in turn is backed up to the best external hard drive you could find. They are all plugged in at home, one power cut could in theory corrupt all three copies! This is unlikely, but still a possibility.

You should be able to find a data recovery service that will examine your damaged data and determine whether or not it is recoverable - Diagnose. This part should be free.

The next part should be to evaluate the best method for recovering the data, whether it is a straight forward mirror of the original data, whether they can use data recovery software to extract it or whether they have to go a bit deeper and look into editing the hexadecimal code.

The most important part is to actually recover data itself and store it on some new media such as a CD and present it to the customer at which point you will have to pay up.

The data recovery service should be able to interrogate your media without making any warranty void. You should also be able to find a service that will not charge a penny if they cannot recover your data.

By making your warranty void, I am talking about the little sticker that is neatly placed on the case of your PC or on the case of the hard disk itself or in some instances, both! If the device needs to be opened up, this will in turn damage the sticker and make your warranty void. This will stop you being able to get any money back from the manufacturer or shop for the device actually being faulty. A good, experienced company should be able to do all the work they need to do without making a warranty void in most cases.

There are hundreds of data service companies out there that can do all the things listed above - they are expensive and I can only see prices going up as demand increases.



Source: http://ezinearticles.com/?Data-Recovery-Service&id=6255314

Friday 6 September 2013

Data Mining

Data mining is the retrieving of hidden information from data using algorithms. Data mining helps to extract useful information from great masses of data, which can be used for making practical interpretations for business decision-making. It is basically a technical and mathematical process that involves the use of software and specially designed programs. Data mining is thus also known as Knowledge Discovery in Databases (KDD) since it involves searching for implicit information in large databases. The main kinds of data mining software are: clustering and segmentation software, statistical analysis software, text analysis, mining and information retrieval software and visualization software.

Data mining is gaining a lot of importance because of its vast applicability. It is being used increasingly in business applications for understanding and then predicting valuable information, like customer buying behavior and buying trends, profiles of customers, industry analysis, etc. It is basically an extension of some statistical methods like regression. However, the use of some advanced technologies makes it a decision making tool as well. Some advanced data mining tools can perform database integration, automated model scoring, exporting models to other applications, business templates, incorporating financial information, computing target columns, and more.

Some of the main applications of data mining are in direct marketing, e-commerce, customer relationship management, healthcare, the oil and gas industry, scientific tests, genetics, telecommunications, financial services and utilities. The different kinds of data are: text mining, web mining, social networks data mining, relational databases, pictorial data mining, audio data mining and video data mining.

Some of the most popular data mining tools are: decision trees, information gain, probability, probability density functions, Gaussians, maximum likelihood estimation, Gaussian Baves classification, cross-validation, neural networks, instance-based learning /case-based/ memory-based/non-parametric, regression algorithms, Bayesian networks, Gaussian mixture models, K-Means and hierarchical clustering, Markov models, support vector machines, game tree search and alpha-beta search algorithms, game theory, artificial intelligence, A-star heuristic search, HillClimbing, simulated annealing and genetic algorithms.

Some popular data mining software includes: Connexor Machines, Copernic Summarizer, Corpora, DocMINER, DolphinSearch, dtSearch, DS Dataset, Enkata, Entrieva, Files Search Assistant, FreeText Software Technologies, Intellexer, Insightful InFact, Inxight, ISYS:desktop, Klarity (part of Intology tools), Leximancer, Lextek Onix Toolkit, Lextek Profiling Engine, Megaputer Text Analyst, Monarch, Recommind MindServer, SAS Text Miner, SPSS LexiQuest, SPSS Text Mining for Clementine, Temis-Group, TeSSI®, Textalyser, TextPipe Pro, TextQuest, Readware, Quenza, VantagePoint, VisualText(TM), by TextAI, Wordstat. There is also free software and shareware such as INTEXT, S-EM (Spy-EM), and Vivisimo/Clusty.



Source: http://ezinearticles.com/?Data-Mining&id=196652

Thursday 5 September 2013

Unleash the Hidden Potential of Your Business Data With Data Mining and Extraction Services

Every business, small or large, is continuously amassing data about customers, employees and nearly every process in their business cycle. Although all management staff utilize data collected from their business as a basis for decision making in areas such as marketing, forecasting, planning and trouble-shooting, very often they are just barely scratching the surface. Manual data analysis is time-consuming and error-prone, and its limited functions result in the overlooking of valuable information that improve bottom-lines. Often, the sheer quantity of data prevents accurate and useful analysis by those without the necessary technology and experience. It is an unfortunate reality that much of this data goes to waste and companies often never realize that a valuable resource is being left untapped.

Automated data mining services allow your company to tap into the latent potential of large volumes of raw data and convert it into information that can be used in decision-making. While the use of the latest software makes data mining and data extraction fast and affordable, experienced professional data analysts are a key part of the data mining services offered by our company. Making the most of your data involves more than automatically generated reports from statistical software. It takes analysis and interpretation skills that can only be performed by experienced data analysis experts to ensure that your business databases are translated into information that you can easily comprehend and use in almost every aspect of your business.

Who Can Benefit From Data Mining Services?

If you are wondering what types of companies can benefit from data extraction services, the answer is virtually every type of business. This includes organizations dealing in customer service, sales and marketing, financial products, research and insurance.

How is Raw Data Converted to Useful Information?

There are several steps in data mining and extraction, but the most important thing for you as a business owner is to be assured that, throughout the process, the confidentiality of your data is our primary concern. Upon receiving your data, it is converted into the necessary format so that it can be entered into a data warehouse system. Next, it is compiled into a database, which is then sifted through by data mining experts to identify relevant data. Our trained and experienced staff then scan and analyze your data using a variety of methods to identify association or relationships between variables; clusters and classes, to identify correlations and groups within your data; and patterns, which allow trends to be identified and predictions to be made. Finally, the results are compiled in the form of written reports, visual data and spreadsheets, according to the needs of your business.

Our team of data mining, extraction and analyses experts have already helped a great number of businesses to tap into the potential of their raw data, with our speedy, cost-efficient and confidential services. Contact us today for more information on how our data mining and extraction services can help your business.



Source: http://ezinearticles.com/?Unleash-the-Hidden-Potential-of-Your-Business-Data-With-Data-Mining-and-Extraction-Services&id=4642076

Wednesday 4 September 2013

Importance of Data Mining Services in Business

Data mining is used in re-establishment of hidden information of the data of the algorithms. It helps to extract the useful information starting from the data, which can be useful to make practical interpretations for the decision making.
It can be technically defined as automated extraction of hidden information of great databases for the predictive analysis. In other words, it is the retrieval of useful information from large masses of data, which is also presented in an analyzed form for specific decision-making. Although data mining is a relatively new term, the technology is not. It is thus also known as Knowledge discovery in databases since it grip searching for implied information in large databases.
It is primarily used today by companies with a strong customer focus - retail, financial, communication and marketing organizations. It is having lot of importance because of its huge applicability. It is being used increasingly in business applications for understanding and then predicting valuable data, like consumer buying actions and buying tendency, profiles of customers, industry analysis, etc. It is used in several applications like market research, consumer behavior, direct marketing, bioinformatics, genetics, text analysis, e-commerce, customer relationship management and financial services.

However, the use of some advanced technologies makes it a decision making tool as well. It is used in market research, industry research and for competitor analysis. It has applications in major industries like direct marketing, e-commerce, customer relationship management, scientific tests, genetics, financial services and utilities.

Data mining consists of major elements:

    Extract and load operation data onto the data store system.
    Store and manage the data in a multidimensional database system.
    Provide data access to business analysts and information technology professionals.
    Analyze the data by application software.
    Present the data in a useful format, such as a graph or table.

The use of data mining in business makes the data more related in application. There are several kinds of data mining: text mining, web mining, relational databases, graphic data mining, audio mining and video mining, which are all used in business intelligence applications. Data mining software is used to analyze consumer data and trends in banking as well as many other industries.




Source: http://ezinearticles.com/?Importance-of-Data-Mining-Services-in-Business&id=2601221

What Poker Data Mining Can Do for a Player

Anyone who wants to be more successful in many poker rooms online should take a look at what poker data mining can do. Poker data mining involves looking into all of the past hands in a series of poker games. This can be used to help with reviewing the ways how a player plays the game of poker. This will help to determine how well someone is working when trying to play this exciting game.

Poker data mining works in that a player will review all of the past hands that a player has gotten into. This includes taking a look at the individual hands that were involved. Every single card, bet and movement will be recorded in a hand.

All of the hands can be combined to help with figuring out the wins and losses in a game alongside all of the strategies that had been used throughout the course of a game. The analysis will be used to determine how well a player has gone in a game.

The review will be used to figure out the changes in one's winnings over the course of time. This can be used in conjunction with different types of things that are going on in a game and how the game is being played. This will be used to help figure out what is going on in a game and to see what should be done correctly and what should not be handled.

The data mining that is used is handled by a variety of different kinds of online poker sites. Many of these sites will allow its customers to buy information on various previous hands that they have gotten into. This is used by all of these places as a means of helping to figure out how well a player has done in a game.

Not all places are going to offer support for poker data mining. Some of these places will refuse to work with it due to how they might feel that poker data mining will give a player an unfair advantage over other players who are not willing to pay for it. The standards that these poker rooms will have are going to vary. It helps to review policies of different places when looking to use this service.

Poker data mining can prove to be a beneficial function for anyone to handle. Poker data mining can be smart because of how it can help to get anyone to figure out how one's hand histories are working in a poker room. It will be important to see that this is not accepted in all places though. Be sure to watch for this when playing the game of poker and looking to succeed in it.



Source: http://ezinearticles.com/?What-Poker-Data-Mining-Can-Do-for-a-Player&id=5563778

Monday 2 September 2013

Data Mining As a Process

The data mining process is also known as knowledge discovery. It can be defined as the process of analyzing data from different perspectives and then summarizing the data into useful information in order to improve the revenue and cut the costs. The process enables categorization of data and the summary of the relationships is identified. When viewed in technical terms, the process can be defined as finding correlations or patterns in large relational databases. In this article, we look at how data mining works its innovations, the needed technological infrastructures and the tools such as phone validation.

Data mining is a relatively new term used in the data collection field. The process is very old but has evolved over the time. Companies have been able to use computers to shift over the large amounts of data for many years. The process has been used widely by the marketing firms in conducting market research. Through analysis, it is possible to define the regularity of customers shopping. How the items are bought. It is also possible to collect information needed for the establishment of revenue increase platform. Nowadays, what aides the process is the affordable and easy disk storage, computer processing power and applications developed.

Data extraction is commonly used by the companies that are after maintaining a stronger customer focus no matter where they are engaged. Most companies are engaged in retail, marketing, finance or communication. Through this process, it is possible to determine the different relationships between the varying factors. The varying factors include staffing, product positioning, pricing, social demographics, and market competition.

A data-mining program can be used. It is important note that the data mining applications vary in types. Some of the types include machine learning, statistical, and neural networks. The program is interested in any of the following four types of relationships: clusters (in this case the data is grouped in relation to the consumer preferences or logical relationships), classes (in this the data is stored and finds its use in the location of data in the per-determined groups), sequential patterns (in this case the data is used to estimate the behavioral patterns and patterns), and associations (data is used to identify associations).

In knowledge discovery, there are different levels of data analysis and they include genetic algorithms, artificial neural networks, nearest neighbor method, data visualization, decision trees, and rule induction. The level of analysis used depends on the data that is visualized and the output needed.

Nowadays, data extraction programs are readily available in different sizes from PC platforms, mainframe, and client/server. In the enterprise-wide uses, size ranges from the 10 GB to more than 11 TB. It is important to note that two crucial technological drivers are needed and are query complexity and, database size. When more data is needed to be processed and maintained, then a more powerful system is needed that can handle complex and greater queries.

With the emergence of professional data mining companies, the costs associated with process such as web data extraction, web scraping, web crawling and web data mining have greatly being made affordable.



Source: http://ezinearticles.com/?Data-Mining-As-a-Process&id=7181033

Sunday 1 September 2013

Why Outsourcing Data Mining Services?

Are huge volumes of raw data waiting to be converted into information that you can use? Your organization's hunt for valuable information ends with valuable data mining, which can help to bring more accuracy and clarity in decision making process.

Nowadays world is information hungry and with Internet offering flexible communication, there is remarkable flow of data. It is significant to make the data available in a readily workable format where it can be of great help to your business. Then filtered data is of considerable use to the organization and efficient this services to increase profits, smooth work flow and ameliorating overall risks.

Data mining is a process that engages sorting through vast amounts of data and seeking out the pertinent information. Most of the instance data mining is conducted by professional, business organizations and financial analysts, although there are many growing fields that are finding the benefits of using in their business.

Data mining is helpful in every decision to make it quick and feasible. The information obtained by it is used for several applications for decision-making relating to direct marketing, e-commerce, customer relationship management, healthcare, scientific tests, telecommunications, financial services and utilities.

Data mining services include:

    Congregation data from websites into excel database
    Searching & collecting contact information from websites
    Using software to extract data from websites
    Extracting and summarizing stories from news sources
    Gathering information about competitors business

In this globalization era, handling your important data is becoming a headache for many business verticals. Then outsourcing is profitable option for your business. Since all projects are customized to suit the exact needs of the customer, huge savings in terms of time, money and infrastructure can be realized.

Advantages of Outsourcing Data Mining Services:

    Skilled and qualified technical staff who are proficient in English
    Improved technology scalability
    Advanced infrastructure resources
    Quick turnaround time
    Cost-effective prices
    Secure Network systems to ensure data safety
    Increased market coverage

Outsourcing will help you to focus on your core business operations and thus improve overall productivity. So data mining outsourcing is become wise choice for business. Outsourcing of this services helps businesses to manage their data effectively, which in turn enable them to achieve higher profits.





Source: http://ezinearticles.com/?Why-Outsourcing-Data-Mining-Services?&id=3066061